Design Trend Survey, Report + Campaign
WEB DESIGN, SOCIAL CAMPAIGN
Creative Market + Fontspring wanted to create 2 reports to forecast design and font trends for the new year. The goal: show design enthusiasts that Creative Market is home to exceptional design and trustworthy insights on what’s trending in this space. The community members want to be perceived as edgy, in-the-know, professional creators with an eye for what’s popular in design right now. Reviewing these reports should help them realize that aspiration, no matter their skill level.
I worked with Laura Busche as she surveyed hundreds of designers, compiled 8 themes, and we curated products and aesthetics for each trend.
I built a custom mini site in Framer for the report. I also created assets for social and email channels, and met with the team to direct influencer partnerships.
THEMES
