Creative Market: Cyber Sale campaign

Campaign concept, motion design

Creative Market is an online marketplace for community-generated design assets, part of Dribbble Inc. There are only 2 sales a year for products, so the team needs a big marketing push with enough lead time to allow the shop owner community to opt in to the sale and market on their own channels as well.

Marketing Strategy: Laura Busche
Email production: Christine Bélanger-Baba
PM: Lawrence Scotland

I worked with Laura Busche to create the messaging concept:

Find the resources you need to shake up your work and create something new and surprising

With Creative Market, you don’t need to start with a blank canvas

Refined Messaging

Main heading: Cyber Sale

Subheading: Light Up Your Creativity

I created the animations in After Effects. I rendered each section separately and organized in a Canva folder, so that sections could be put together into longer reels.