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Cannes Lions Creativity Festival Survival Guide

Created for Medialink

Lead Designer 

Cannes Lions is a conference for design, tech and media industries held each year in Cannes, France. Medialink sponsored a round of talks, and asked Famous to create a guide including a program, restaurant guide, and essential French phrases.

The goal was to encourage time on brand for Medialink while providing useful information to conference attendees.

 
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Program Schedule

I designed the schedule with a simple image of a cocktail, in case anyone missed that drinks were included!

Restaurant Guide

We chose 2 restaurants to feature for their high ratings and proximity to the conference venue.

Performance

Average time on brand was 1 minute and 24 seconds, with almost all users completing the entire guide. The final CTA saw a click-through of 23%.

"The app is gorgeous! Thank you so much!!"

- Julie Baker, Senior Vice President, MediaLink