Grow Online campaign
Campaign landing page, digital ads, motion direction
“Grow Online” is a $6M global campaign to raise awareness of Square’s tools to small businesses hoping to start selling online. My role was lead designer responsible for landing page and all digital ads. I made the photo selections and collaborated with production on the screen design.
Designer: Kaity Hammerstein, Austin Long
Marketing: Kellie Spano, Dana Walsh, Dushane Ramsay
CA Marketing: Camille McInnis, Jon Macca
AU Marketing: Ed Maughn, Jessica Cook
PMM: Eugene Oh
PjM: Wesley Pan
Copywriter: Mark Dolan
PD Producer: Mariel Quintana
Animation: Sophie Chen
Campaign landing page
Landing page header - scroll activated animation to encourage interaction.
Digital Ads
Animation storyboard section
Photography
We represented 3 small business types: a nail salon, lighting manufacturer and a restaurant.
This also helps us highlight tools: booking appointments, shipping products, and online ordering.
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